How a small French Wix agency became the world's No. 1 Wix partner
In July 2024, Wix officially announced that Wix Factory is the world's top-performing Wix agency. Based on the most important criterion:
The revenue generated by its clients' websites.
Survey conducted on the 1709 experts listed by Wix
This method did not originate from an idea
It was born out of a problem.
For years, we have seen the same situation repeat itself:
Wix websites that are "homemade" or "DIY", sometimes quite pretty...
but which generate neither calls, nor requests, nor sales.
The problem wasn’t Wix.
The problem wasn't the market.
The problem is that a high-performing website cannot be designed by a single person.
And even less so by the leader himself, who lacks both perspective and marketing expertise.
+6
years of experience
+1000
Wix sites created
Here are the key steps to creating a truly high-performing website and the essential expertise required at each stage.
The strategy: decide before you build
Step 1
Before touching on design or SEO, everything hinges on this.
This step involves clarifying your positioning, target audience, message, and competitive advantage.
This is the moment when you decide what to say, to whom, and why you will be chosen over someone else.
Market & Competitor Analysis
Defining the target audience and objections
Strategic positioning
Information prioritization
Taking a step back from the information
With Victor
Step 2
Design & conversion: building trust
Good design is not about “making things pretty”.
It serves to reassure, to guide, and to inspire action.
At this stage, Noémie and Marion translate the strategy into a clear and seamless experience.
Customer-benefit oriented writing
Professional web design
UX and user journey
Wix Expertise and Graphic Design
Psychology & Persuasion
Noémie
Marion
Step 3
Visibility & Acquisition: Attracting the Right Visitors
An invisible website is a useless website.
At this stage, we make sure the right people find your website, at the right moment, with the right intent. The goal isn’t to chase traffic for the sake of it, but to reach your audience where they already are.
This is when your website truly starts working while you sleep.
Targeted social media ads
Social networks
Search engine optimization (SEO)
Google Sponsorship
Ioanna
content marketing
Orlan
Step 4
After launch:
Adjust, optimise, perform
The online launch is just the beginning.
At this stage, we analyze what is actually happening.
At day 30, we take stock together. We adjust, correct, and reinforce what works. This is where performance is built over time.
Data analysis & statistics
User behaviour analysis
Conversion funnel
Conversion optimization
(I already have a website)
(I don't have a website yet)
Why this method works
when others fail
Because a good website isn't conceived from the inside out,
but from the customer's point of view.
A glance
outside
Gain a broader perspective on your business and your market.
A clear method
Proceed in the correct order, without improvising.
Collective expertise
Strategy, design, conversion and visibility all combined
That's exactly what we've structured, step by step, to generate customers for YOU.
It's for you if:
You already have a real business activity (or a serious project)
You want more visibility, more enquiries and more sales
You agree to question your current site
You're looking for a proven method, not magic solutions.
Enough about the method,
Let's talk about its results.
These are not just statistics.
Our greatest pride is not having a well-thought-out method. Nor even being recognized by Wix.
It's about seeing what concrete changes it makes in the lives of our customers.
Multiplying a turnover by 2, by 3, sometimes by 4… It's not a statistic. It's a turning point in an entrepreneur's life.
FAQ
How does a project with Wix Factory work?
A Wix Factory project unfolds in 5 stages: auditing your situation, defining the strategy, creating the website, optimizing it for SEO, and training you to manage it independently. Each stage is planned with you in advance. You know exactly what happens, when, and why, from the initial agreement to final delivery.
How long does a Wix website creation project take?
A professional showcase website is delivered in 2 to 4 weeks. An e-commerce site or one with advanced features requires 3 to 6 weeks. This timeframe includes design, development, SEO optimization, and rounds of approval. A detailed project plan is provided to you at the start of the project.
How many round trips are included in the project?
Wix Factory includes two to three rounds of revisions in each project. These iterations cover design, text, and functionality. Our detailed upfront briefing method minimizes post-project revisions and ensures the final product meets your expectations from the very first presentation.
Are you available after the website is delivered?
Yes. Wix Factory offers monthly maintenance and support packages after delivery: SEO ranking monitoring, content updates, page additions, and ongoing optimizations. You can also manage your site independently: we provide full Wix training upon delivery.
How do the exchanges take place during the project?
Each project has a dedicated contact person at Wix Factory. Communication takes place via email, video conferencing, and a shared project space. You have complete visibility into progress at every stage. No unexplained delays, no disappearing projects: we communicate transparently throughout the entire process.
Do you provide the texts or do we have to write them ourselves?
Both options are possible. Wix Factory offers a complete SEO copywriting service: our writers create all the text for your website, optimized for Google and tailored to your target audience. If you prefer to provide your own text, we'll guide you on the structure and essential elements for SEO.
What happens if I am not satisfied with the result?
Customer satisfaction is at the heart of our approach. A detailed upfront brief, approved mockups before development, and validation points at each stage minimize unpleasant surprises. If there's a disagreement, we work together to find a solution. Your satisfaction is our commitment.
Do you work with clients outside of France?
Yes. Wix Factory works with clients in France, Belgium, Switzerland, and Canada. All our services can be delivered entirely remotely, with the same high level of support. Our working language is French. We also undertake multilingual projects (French and English).
